The Gallery

An insight into the life of Helle Frederiksen through the lense of a camera. This Gallery page contains a collection of race, lifestyle, corporate and media images, along with a direct feed from Helle’s Instagram account.

Instagram

Holding onto the Autumn clothing for as long as I can 🍂🤞I do enjoy the efficiency of indoor training and Zwift but nothing beats the open roads 🙌🏼
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#triathlon #ironmantriathlon #worldchampion #befierce #cycling #triathlonmotivation #santiniwomen #trekbikes #ridebontrager #nuunlife #puorilife #proudlysupported

Hey champ! A personal note to say congrats and thanks for gracing our sport with so much class and professionalism. Yesterday you showed the world why you are considered by most, including your closest peers, to be the greatest of all time. Your performance yesterday, combined with your 70.3 World Championships win in 2018, in my opinion, are the two single greatest performances in our sport. You are an example to us all on what it means to turn every stone, work hard, rise above defeats and be meticulously brilliant. Thanks for never being to high and mighty (even though you are very tall) to pass on your knowledge. You have and continue to help and show gratitude to so many of your colleagues along the way. Your nuggets of know-how, your experience and your openness to support others is huge. Cheers Jan 🤙 and a massive congratulations to your entire team, beautiful family and coach @danlorang, I know it takes an army. #GOAT #IMKona #IMWC

Good morning/evening IRONMAN fans around the world. Today’s the day and as a fan of the sport I’m sure I’m just as excited as all of you are to watch this years IRONMAN World Championships unfold. It’s special, so many friends and colleagues ready to shine. I’m smiling from ear-to-ear watching the coverage, relating to their nerves and their feelings. Here I am on the TV with #BP ☺️, we got our vino (and Mojito ingredients) ready with some Sushi 🤗 It’s the most unpredictable race in our sport, it’s what makes it so special. I’ve given it a shot to write down some of my thoughts and key scenarios that I think can influence the race.
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Conditions are never predictable, a “calm” wind day is forecast, if it realises, I believe it’ll play better into the hands of the “runners”. (Men) Calm conditions won’t influence Frodo as much as they will others. They will favour Lange and Brownlee. Big bikers Kienle, Wurf will want the big winds, Sanders is a big biker but won’t want the big winds 😉 Josh Amberger is reportedly hunting a swim course record, this could play into the hands of Frodo and Brownlee, plus a few others. Potentially splitting the field and dictating early dynamics for key men to get early time on the likes of Lange, Kienle, Sanders, Wurf. If Kristian Høgenhaug has the swim of his life, he has the riding potential to get to the front of the race. (Women) I don’t see Ryf being beaten. I’ll be impressed if Lucy (Charles) gets back to Kona in the lead. I could imagine a scenario where Lucy’s lead doesn’t hold for as long as it has in previous years. There needs to be some committed chasers early in the women’s race, otherwise the podium opportunities could be handed to Lucy and Daniela. I believe Laura Philipps is a future Kona Champion, Laura’s cycling strength, if it’s merged with the likes of Kim Morrison, Heather Jackson, Daniela Bleymehl coming from behind, could drag the field and bring many key runners into the mix come the end of the bike.
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Let me know what your Top-3 predictions are in the comments. I may give you mine after a bit more vino 🤪 and feel free to ask me anything race related as the race unfolds 🤗
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#Triathlon #IRONMANTri #IMWC #Kona

Over in Kona for #IMWC and wondering how to get your sleeves up after the swim? Here’s a tip to avoid the silicon cuffs getting stuck 🤗
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#triathlon #kona #IMWC #IMKona #ironmantriathlon #worldchampion #swimbikerun #triathlontraining #tritraining 📸 : @santini_triathlon

#KonaInsights - Getting the most out of your race suit. What’s better, with or without sleeves on the race suit? It’s a frequently occurring question that many people have these days. If you get a suit that fits well and the fabric is of a high quality, a sleeved suit is often a faster suit to race in. You can be saving valuable watts/time on the bike by choosing a well fitted sleeved race suit. On the other hand, if your sleeved suit doesn’t fit well the speed benefits won’t be there. But there may be other benefits, especially in a race like Kona 🌴🔥🧐
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Suit selection is a personal choice. Here’s 3 pieces of advice when it comes to the Sleeved vs Non-Sleeved uncertainty A) If you can find a sleeved suit that sits well under the arm pits, fits snug around the arm and doesn’t crawl, it is often a faster suit 🚴🏼‍♀️💨 B) Sleeves may restrict your shoulders when swimming, so taking on the upper part of the suit after the swim is a common choice by many professionals 🏊‍♂️🏊‍♀️ C) Sun protection from a sleeved suit should not be underestimated ☀️
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I’ve collaborated with Santini to provide these tips and they have a big selection of Sleeved and Non-Sleeved suits in the IRONMAN Village in Kona ✌️🤗 •
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#triathlon #kona #IMWC #IMKona #ironmantriathlon #worldchampion #swimbikerun #triathlontraining #tritraining 📸 : @santini_triathlon

#KonaInsights - Nutrition, it’s either going to make or break your race. What a complex yet beautiful segment of performance in sport and health in general. It’s no secret I’m a self-confessed nerd (🤓) when it comes to Nutrition and the role it plays on how our body functions. I’ve loved the process of finding out how impactful nutrition can be on our performance through my years of training and racing. Ultimately when we’re competing, our body is going to burn through the vital nutrients and minerals we need to function. If we don’t replenish in the right way, with the right things, in enough time, we’re going to under perform. It’s a simple equation, yet I believe the role of Nutrition is so often underestimated.
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To know what you need to intake for any competition, you first need to know something about yourself and the environment you are competing in. Nutrition is extremely personal but the basics are true - we need carbohydrates, electrolytes and fluids this should be everyone’s focus when racing (some will say proteins also). The volume and make-up of each is the complex part. Here are 3 basic tips for you to consider when thinking of your Nutrition strategy for a hot and humid race A) In humid conditions the air struggles to evaporate our sweat. As a result we loose significantly more electrolytes and our ability to bring our core temperature down is reduced, this puts a huge emphasis on electrolyte intake and cooling 🧂💦 B) I personally would say electrolyte and fluid intake is of higher importance in a hot and humid race than carbs, but you absolutely need to intake carbs and enough of them 🥐🥖 C) Spread your intake out. Our body absorbs a steady flow of nutritional intake, better than if we try to get what we need in big chunks. Have a plan that ensures you are not forgetting the importance of continually fueling and hydrating 🥤🌯😊
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#triathlon #kona #IMWC #ironmantriathlon #worldchampion #swimbikerun #triathlontraining #tritraining 📸 : @jgronnemark

#KonaInsights - My mini-stories shared with you on all things Kona. My insights, observations and learnings.
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Last year in Kona I had the swim I had trained for, exiting the water in 3rd with the field split into several groups. It was an outcome that I had trained purposely for. My belief was that Lucy Charles would lead, Lauren Brandon would hunt, and there’d be a high paced chase pursuing that could split away from the main field. The scenario that I felt was probable was a scenario that I knew I could be a part of, but I needed to train specifically for it. I needed to be great at getting out when the gun went and I needed to move my ability to hold a high “mid-race pace” My goal, my mission was to be in the small chase. This scenario, whilst never guaranteed, became my focus point through the months and weeks of swim training before Kona. Essentially it gave my training and the specific sessions a true purpose. In my mind, every day, I knew I needed to be in a position to either A) Force a split in pursuit of Lucy and Lauren or B) Go with a split. The swim training was never boring, it was challenging. Extremely challenging. It was some of the hardest work I’ve ever done. It was weeks and weeks of consistent hard work. But it worked. Lucy blasted her way around, Lauren hunted and a small group of 4, driven by Teresa Adam and including Lizzie B, Sarah True and myself separated away from the field. In hindsight it was irrelevant if the scenario actually happened, I had turned over every stone and moved my swimming to a new level in the process. The takeaways from this story are A) training with a purpose matters B) understand the dynamics and conditions of a given race and prepare for them C) don’t be oblivious to the strengths and weaknesses of your competition, it can be a competitive advantage.
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I will always look back on this swim as a proof of what we are capable of doing if we train right, with purpose, determination and belief. My key session for months was as simple 5km total with a main set as 4 x 800m - but it had a real purpose 😉
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#triathlon #kona #IMWC #ironmantriathlon #worldchampion #swimbikerun #triathlontraining #tritraining

The benefit of our training is not maximised if we don’t value and consume protein rich food within a narrow timeframe after the workout is complete. Recommendations are 30 minutes but it’s really a case of the sooner-the-better. Be that person that goes straight to the fridge, packs a recovery shake or bar and prioritises recovery. Your ability to adapt to the training will be optimised and your body stands a better chance of bouncing back for the next workout or whatever is ahead 👌🏼👩🏼‍🏫🕺🏼💃🏼
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#triathlon #ironmantriathlon #worldchampion #befierce #swimbikerun #triathlontraining #tritraining #triathlonmotivation #sportsnutrition #santiniwomen #trekbikes #ridebontrager #nuunlife #puorilife #proudlysupported 📸 : @jgronnemark

“It was the last race of the season - it was all about 6.5 hours of focus” - Incredible...Mads Pedersen, UCI Road Cycling Elite World Champion. Denmark’s first men’s elite rainbow jersey in road cycling. What a proud moment for Denmark, Danish cycling and the brilliant Trek family 🙌🏼🚴🏼‍♂️🌈🇩🇰
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#cycling #worldchampion #trekbikes @trekbikes @trekraceshop @treksegafredo 📸 @tv2sportdk

A weekend workout from me to you 💁🏼‍♀️ The sliding reverse lunge, an all-round tough one that works the Glutes, Hamstrings, Abs and Hips. All of which are key muscle groups for endurance athletes. If you look closely you can see that on the last rep I loose my form in the hip ever so slightly. Holding form is key to effective exercises. It’s better to do less with good form than more with poor form. Have a great weekend 🤜🤛
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#triathlon #ironmantriathlon #worldchampion #befierce #swimbikerun #triathlontraining #tritraining #triathlonmotivation #functionaltraining #santiniwomen #trekbikes #ridebontrager #nuunlife #puorilife #proudlysupported

Beastie has a dancing partner 💃🏼 and here she is, shining in all her glory 😊 As an active athlete I didn’t value the variation between bikes enough. I loved my TT setup and was comfy on it, so why change what you love and what’s comfy, right? Sometimes our comfort zone can be our downfall. If you can, mix up your selection of bikes, your body will thank you for it and you can be a better all round rider because of it.
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#triathlon #ironmantriathlon #worldchampion #befierce #swimbikerun #triathlontraining #tritraining #triathlonmotivation #cycling #santiniwomen #trekbikes #ridebontrager #nuunlife #puorilife #proudlysupported

Racing & Lifestyle

IRONMAN 70.3 San Juan - 2014

IRONMAN 70.3 World Championships - Lead Swim Group

ETU European Championships - 2014

Nike Sportswear Shoot - Photo: Bob Foy

IRONMAN 70.3 Lanzarote - 2014

5426949-helle

Boulder Peak 5150 - 2014

Nike Lifestyle Shoot 2013 - Photo: Bob Foy

Challenge Bahrain 2014 - Photo: Stephen Pond/Getty Images

Hy-Vee 5150 Championships - 2014

Challenge Bahrain 2014

Prego Eyewear Catalogue Shoot

Corporate & Media

Sailfish Wetsuits Website

Triatleten Magazine Cover

Dagbladet Newspaper Denmark

Copenhagen Sport Cover

Maxim Nutrition Packaging

Triathlete Magazine Cover - Spring 2014

Løbemagasinet Scandinavia

Maxim Nutrition Packaging

Danish Sport Magazine

Prego Eyewear Catalogue

Triathlete Magazine Italy

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